Have you ever wondered if the people taking your survey are actually real people? This question has haunted us in our data collection process for years (too many to count).
This resulted in a conversation with our CEO and a close friend of his discussing data collection over some wine and brainstorming how they could fix this huge issue in the industry. The wine got their creative juices flowing.
In the process of this conversation, the software designer had said that a solution to this idea of outsmarting bots would be to create games that bots can’t beat.
We've been working on something we’re excited about called... NoBot
Think of it as your new survey sidekick. NoBot helps keep your data clean by making sure real people (not bots) are the ones answering your surveys.
How? Before someone enters a survey, they get a quick game or puzzle to solve something simple and fun for humans, but tricky for bots to figure out. Since bots can’t predict which game they’ll see, they get stuck at the door.
NoBot helps insight research by providing clean results while weeding out the respondents who cannot complete the puzzles.
It’s a small step with a big impact for fraud prevention and a smarter way to protect your insights.
So, how does NoBot actually work?
Unlike basic CAPTCHAs (you know, the “click all the traffic lights” kind that bots can now easily bypass), NoBot goes a step further.
By combining smart games with advanced tech, we make it way harder for bots to sneak through.
Behind the scenes, NoBot teams up with Microsoft’s top-tier security tools to create a strong line of defense.
We're talking real-time threat detection, proxy spotting, pattern analysis, and even blocking known bad actors, all working together to keep bots out and your data safe.
The result? Cleaner data, more reliable insights, and a smoother experience for real people.
What makes NoBot different?
NoBot isn’t your average “click-the-stoplight” kind of tool. Instead, it uses fun little challenges like picture games, word scrambles, and simple questions to make sure it’s real people (not bots) entering your surveys.
What really sets NoBot apart is how it keeps things fresh. Each challenge is served dynamically, meaning no two users are likely to see the exact same puzzle. For example, we might create one challenge with 50 different images, and each person gets a random one.
That randomness makes it nearly impossible for bots to predict or prepare in advance.
And that’s just one of the games in NoBot’s toolbox. The variety keeps it human-friendly and bot-resistant, which means better data for you and a smoother experience for your audience.
The variety of games ensures that bots cannot predict what game they will get or cheat their way into a survey.
Why did we create NoBot?
The Insights industry has been struggling with fraud in survey results for way too long!! Bots are not our friends here. While we love AI and all of the benefits it so graciously provides, it has definitely created some issues for us with bots using AI for responses in our surveys.
Our NoBot technology will help you and your company to aid in the data collection process by ensuring that there will be “No Bots. Period.”
NoBot will help your company to make sure that your data collection is done by real people providing quality answers.
NoBot is part of our quality program called DataDefense, this is an add on feature that will provide higher quality results for your company and eliminate headaches. We are working to create resources that can team up against bots.
Start using NoBot today!
Email us for more information at bids@harmonresearch.com or check out our website https://www.harmonresearch.com/